Cariuma launched a new Oca sneaker for Earth Day 2022
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Photo credit: Getty/Cariuma
In July last year Dame Helen Mirren arrived in Cannes dressed head to toe in green – the toe being those buzzing Cariuma Oca Low-Tops. As expected, there was a resurgence in interest in the style, which eventually went out of stock for months. It’s been replenished time and time again, but Cariuma’s latest drop in tandem with Earth Day might be your best chance to buy the celebrity-approved kicks — and feel good about your purchase, too.
Buy it! Cariuma Oca Low Earth Day Green Canvas Sneakers, $89; cariuma.com
The Earth Day Oca is only available until April 30th and will be made to order, meaning when you click ‘Add to Cart’ the shoe will be created especially for you. This leaves zero waste and zero unclaimed sneakers, which makes the production process much more environmentally friendly. And while Cariuma still has a Pair-for-Pair program (aka, you buy sneakers, the brand plants two trees in the Brazilian rainforest), the brand is bolstering its initiative by planting 10 trees per pair sold until the end. of the month.
The limited-edition sneaker, which you can order in Mirren-approved green and a classic sand beige, has many of the same features you’ve come to know and love from the brand’s shoes, like comfort (and machine washable). machine) canvas upper and memory foam insole made with a blend of cork, organic memory foam and organic mamona oil.
The main differences? The limited-edition Oca has a bouncy sole that’s actually made from flower rubber, instead of the usual candy cane. Bloom is made with algae, which is “an infinitely renewable resource that we’ve used to create a uniquely lightweight outsole,” according to the brand. You’ll also find a special message that reads “Stand Up for Mother Earth” stamped on the side of the shoes, a gentle reminder that everyone should do their part to live more environmentally conscious – not just on Earth Day. , but every day .
Buy it! Cariuma Oca Low Earth Day Sand Canvas Sneaker, $89; cariuma.com